Urban renewal is both a proposition of the times and a key direction for industrial empowerment. As a specialized platform under FEHORIZON that focuses on full-cycle asset investment and management, FEHORIZON Asset Management has consistently adhered to its mission of serving governments, empowering cities, and creating value. It has deeply participated in enhancing the value of high-quality assets and upgrading urban functions. It activates core resources through professional expertise and advances regional high-quality development through industrial practices.

To implement its strategy of serving governments, FEHORIZON Asset Management recently joined hands with a district-owned platform company in Fengxian District, Shanghai, and successfully acquired the Shanghai Fengxian New City Project. Through the “finance + industry” model, the project further strengthens government-enterprise collaboration. FEHORIZON Asset Management fully leverages its professional operational service capabilities, organizes market resources to support urban upgrading, enhances asset value, and establishes an exemplary model for coordinated government-enterprise efforts in new city development.

Insights from Details: The Value of a Core Location and the Aspirations of a New City

As the core carrier of Shanghai’s Five New Cities initiative, Fengxian New City stands as a pivotal hub for constructing the urban center of southern Shanghai and developing a high-quality, livable new city. Located in the prime central belt of Fengxian New City, the project boasts outstanding geographic advantages and immense growth potential.Taking full account of the broader regional development landscape, Fengxian District has rolled out premium landmark projects to deliver benchmark residential complexes, upgrade municipal supporting facilities, and elevate residents’ wellbeing.

To fully unlock the value of this prime central site and achieve optimal planning, products, and value, the project urgently requires deep collaboration with professional partners that possess full-cycle development and operational capabilities. Through scientific assessment, optimized planning, and efficient development, the project aims to align core assets closely with the development positioning of the new city, thereby unlocking the district’s full value potential.

The Breakthrough Formula: Professional Empowerment & Equity Synergy, Elevating Core Assets to New Heights

In response to the core demands of new city construction and high-quality development, FEHORIZON Asset Management provided precise alignment. Relying on its strong capabilities in asset assessment, planning optimization, resource integration, and development management, it has established a cooperation model featuring complementary advantages, shared risks, and joint value creation.

The two parties will jointly develop the project via an equity partnership model. Drawing on profound market insights and full-spectrum planning expertise, FEHORIZON Asset Management will take the lead as the professional lead operator to drive regional master planning revisions and plot ratio optimization. By precisely aligning residential livability demands with the new city’s strategic positioning, we will substantially upgrade the project’s spatial quality and overall development value. Meanwhile, FEHORIZON Asset Management will deploy top-tier teams covering development, construction, product creation and operational management.Guided by rigorous planning, premium construction standards and streamlined project delivery, we will secure a high-standard positioning and premium rollout of the project, driving an all-round surge in asset value of this prime central plot.

Value Demonstrated: Proven Track Record Fuels Sustained Urban Vitality

One leap in value brings shared gains for all stakeholders; one premium practice empowers long-term development.

The successful advancement of the Shanghai Fengxian New City project not only demonstrates the professional capabilities of FEHORIZON Asset Management, but also injects strong momentum into regional development through efficient government-enterprise collaboration. The project effectively achieves multiple goals, including preserving and appreciating state-owned assets, fully unleashing regional value, continuously renewing the urban landscape, and steadily improving living quality. It will generate stable industrial benefits, sustainable fiscal and tax contributions, and enduring urban development momentum for Fengxian New City.

From core reserves to value benchmarks, from planning blueprints to high-quality residential communities, FEHORIZON Asset Management empowers assets with professionalism and unites strength through partnerships, underpins new towns with high-quality projects. Adopting a quantifiable, perceptible and replicable model, it has forged a distinctive path that serves urban growth, fuels industrial progress and elevates people’s wellbeing.

Empowering Urban Upgrading,Co-Creating Livable Communities

The charm of a city lies in its renewal; the beauty of a home lies in its livability.

As an important component of FEHORIZON's efforts to serve urban upgrading, FEHORIZONAsset Management has deeply engaged in three major areas: asset investment, value enhancement, and premium development. We have established a full-cycle management system covering asset acquisition, asset operation, and asset exit. We consistently align with national strategies, local development priorities and residents’ living demands.

From optimizing the value of core assets to promoting advancing high-standard construction of new towns, and from empowering projects through professional planning to creating high-quality living spaces, FEHORIZON Asset Management continues to support the improvement of urban functions, quality enhancement, and ecological optimization through professional expertise and industrial strength.

Standing at a new starting point, FEHORIZON Asset Management will remain committed to its original aspiration of serving cities, industries and people's livelihoods. With more professional expertise, innovative models and solid efforts, we will deeply engage in urban renewal and high-quality regional development, unlock the value of every asset and inject vitality into every city. We will join hands with all sectors of society to build better homes and create a more prosperous future together.